Marmomac Facts and Figures
Marmomac 2017: Facts and Figures
Data to be certified by FKM (German Exhibition Data Certification Institute)
Marmomac first approached voluntary certification with FKM in 1997 to ensure transparency, clarity and precision for data concerning the Show’s reference target.
Veronafiere was the first non-German Exhibition Centre to request analysis of its results to obtain FKM certification, thereby providing quantitative indicators (area sold, total number of visitors, spread of data between national and international attendance etc.) as well as qualitative indicators (obtained through direct interviews with Italian and international visitors).